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在同一行业里,大家的报价几乎相差不大,但是有的人拿到了订单,有的人价格虽然更低,却与订单失之交臂。也许你觉得自己的报价单还不错,但是买家真的这样想吗?下面我们看一下,一位国外买家对报价单提出的 6 点要求。
1. As a sourcing agent and buyer I can tell you what a good quotation is for me: it includes all relevant information! My job is to find a reliable supplier at a reasonable price in the shortest time possible.
作为采购代理和买家,对我来说,一个好的报价就是包含所有相关信息!一份好的报价可以使我在最短的时间内,在合理的价格范围内找到一个可靠的供应商。
2. It is very possible that I will choose a supplier whose price is a few percent higher but the quotation is complete. That means, it includes: FOB price (!!!) with seaport marked! (I often get FOB quotes without location. Obviously for me in Europe a FOB Shanghai price is higher than a FOB Xiamen price, since shipping rates are different).
我倾向于会选择这样一个供应商:他的价格比同行高出几个百分点,但报价单的内容很完整,包括:离岸价(重中之重)、装运港(我经常性收到没有装运地的 FOB 报价单。对于欧洲买家来说,FOB 上海的价格远高于 FOB 厦门的价格,因为海运费用是不同的)。
3. Delivery time (so far no Chinese supplier was able to keep the promised delivery time for my projects - 90% delay, 10% early)
保证到货时间(到目前为止,没有一家中国供应商能够准时到货: 90% 的订单延迟,10% 提前)。
4. Package unit (carton details)!!! Carton weight, size, volume, content, material. It is very important!!! Usually this point is simply left out by suppliers. But I and most full-time buyers have just simply no time to beg for any details separately!!! If a quotation misses this, I simply delete it. I have no time to ask for these points, but I can only calculate my shipping cost with this info!
包装信息(纸箱详细资料),包括纸箱重量,尺寸,体积/容量,填充物、材质。这非常重要!通常供应商会遗漏这一点。其他买家跟我一样,都没有时间一一去确认这些细节问题!如果报价单中没有提及这些细节问题,我几乎都是直接删掉的,因为我根本没有那么多时间单独再向供应商核实这些细节。我需要根据这些信息来计算我的海运成本,你不提供,我也不要,我只看那些提供装箱数据的报价单。
5. Payment conditions must be exactly discussed.
付款条件必须是经过讨论达成一致的。
6. I hope suppliers will consider these points in the future. If you include all relevant information, you can really help your partner in his/her decision. And for the supplier, it is a job done once, you needn’t work out each detail separately.
我希望供应商将来会考虑这些问题。如果你的报价单包含了所有的相关信息,那么你才能真正帮助你的合作伙伴做出决定。而对于供应商来说,如果你真正做完了一份完整的报价单,你就不需要再单独提供细节了,因为报价单里早已包含了买家想知道的所有细节。
本文来自:邦阅
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